Keynote: Winning Market Share
If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.
Creating Great Content Starts with Your Buyer Personas
Creating great content starts with identifying and targeting your ideal customers. Here's how to use buyer personas to get your online marketing rolling.
How to create your Company Market Position Statement
Creating a market position statement is a vital initial step in the early stages of inbound marketing. Take the time to do it right and stand apart
Adding Business Details -> Submit to Google Maps
Things change over time...business locations, phone numbers, staff, product & service offerings. Your customers need to know where to find you...and just as importantly, Google wants you in their search results!
Funny Stuff – SEO and Content Couples Therapy
The ongoing battle between catering to search engine results, and actually producing a great user experience are conversations we have every day with out clients.
Product Categorization & Navigation
product categorization no longer needs to be "straight line". Rather, the goal is to usher the user to the appropriate products
Clean E-Commerce Website Design
Custom tailored product presentation, Multiple images & image zoom functionality, Enable informed purchase decisions
Product Configuration Filters
Streamline user navigation & product selection, Unlimited configurations, Unlimited products, Intelligent filter menus
SSL Certified Secure Website Hosting
SSL secures connections between machines using a combination of symmetric key and public key encryption as mail and web servers communicate via the internet.
Fulfillment Process Integration
Order notifications via email, text, web portals, etc. Streamline fulfillment processes Minimize support requirements and staffing.
Custom Programming & Website Functionality
Any design or programming requirement is possible Alignment with strategic planning and branding requirements Always emphasize