Competing Successfully Online

Setting Up a Facebook Ads Account

August 30, 2021/by Casey Bourque

Track & Report Performance Content Marketing, Golf Marketing, Graphic Design, Marketing Consulting

Letter to a Client: Honest Feedback on Website Content

When they discover the content/text, will they be impressed, interested in learning more, entertained, or enlightened? Are we telling them something they didn’t know, or is it a waste of their time? Would you say the same words to them in person?

November 19, 2019/by Casey Bourque

Track & Report Performance Advertising & Paid Reach, Analytics & Performance Data, Fundraising Websites, Golf Marketing, Inbound Marketing, Marketing Consulting, Social Media, Website Design

Grab Underpriced Awareness Before the Big Guys React

Think about how you make your own major buying decisions. You don’t rely on salesmen to help you pick out a car you like.
You don’t call all of the airline customer service numbers to compare prices and flight times. You climb onto the internet and do some research.

November 1, 2019/by Casey Bourque

Track & Report Performance, Trending Analytics & Performance Data, Content Marketing, Golf Marketing, Graphic Design, SEO (Search Engine Optimization)

Keynote: Winning Market Share

If we look at the world’s most successful B2B businesses – i.e., Microsoft, IBM, Well Fargo, and UPS – there’s one extremely interesting commonality: They target end consumers, not to the businesses they are ultimately prospecting.

October 18, 2019/by Casey Bourque

Track & Report Performance Fundraising Websites, Golf Marketing, Graphic Design, Inbound Marketing, Marketing Consulting, Social Media, Website Design

Cheating the system when it comes to graphic design…

If you don’t have an in-house graphic designer, you still probably need to throw together some graphics once in a while…Rather than paying a bunch of money to produce a simple facebook ad or blog post image, I’m gonna suggest…

February 2, 2018/by Casey Bourque

Track & Report Performance CRM (Customer Relationship Management), Inbound Marketing, Marketing Automation, Website Design

Inbound Marketing Calculator – Plan for Growth Mathematically

Plan for your marketing and sales growth mathematically using our inbound marketing calculator.

June 22, 2017/by Casey Bourque

Track & Report Performance Advertising & Paid Reach, Analytics & Performance Data, Content Marketing, CRM (Customer Relationship Management), Inbound Marketing, Marketing Automation, Marketing Consulting, Social Media, Website Design

6 Performance Metrics to Show Marketing ROI to Your Boss

Showing marketing roi to your boss can be a big challenge. With all the metrics we work with every day, there are a few that your boss will respond to most.

February 24, 2017/by Casey Bourque

Track & Report Performance Ecommerce

Inventory Management & Tracking

Know which items are in inventory and which items may either be unavailable or back ordered. Inventories are updated in real time across all sales channels.

April 7, 2016/by Casey Bourque